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8. Characteristics of Big Data Analysis

8. Characteristics of Big Data Analysis

Volume: This is the amount of data that the company can/will collect. With big data growing larger all the time this is a crucial factor in analytics.

Velocity: This is the rate at which the amount of data increases, which is forever getting faster due to our dependence on the internet etc.

Variety: Is in reference to the fact that big data comes in many different forms i.e. video, audio, sensor data, etc. understanding of which is crucial when analysing big data

Veracity: is making sure that any data that will be analysed comes from a completely legitimate and credible source. failing to do this can have a massive impact on analysis 



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